Our goal was to generate “lovable” moments to enhance the Headspace Care experience, enrich the platform’s interface, and better engage their members.
From conducting market research, analyzing Headspace’s existing user flow, ideating, and iterating, this project was my introduction to Figma prototyping, components, and more. I learned a lot about branding, UI/UX, and graphic design through creating assets that matched Headspace’s silly character mascot style.
Lovable moments were embedded in areas of the interface that felt empty or redundant in order to decrease user dropout. Taking advantage of loading screens, reducing anxiety, and rewarding users for completing tasks were the segments I focused on with my designs.
Research and Ideation
Initial research focused on competitive analysis and areas of the Headspace care tab that felt confusing or disengaging. Moodboards and iterations are also shown here, where several ideas were discussed to add life and character to various Headspace screens.
